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MARKETING MACHINE: Redford says frequent trips to Washington helpful, will go back next possible opportunity

April 12, 20137:46 AM BOE Report Staff

redford-washingtonCP

 

CALGARY – Alberta Premier Alison Redford says she’s not worried that her frequent trips to Washington, D-C to promote the Keystone X-L oil pipeline will result in negative overexposure in the U-S.

Redford has visited Washington four times since she became premier 18 months ago and has been the object of protesters opposed to the multi-billion dollar pipeline.

She says if you’re one of those people where your story is heard too much and no one wants to hear from you anymore, then it means you’ve done an excellent job.

Redford says she will go back at the next possible opportunity to continue putting forward Alberta’s case.

The pipeline has become a flashpoint in the U-S debate over climate change.

Republicans and business and labour groups have urged the Obama administration to approve the pipeline while environmental groups have been pressuring the president to reject it saying the oil contributes to global warming.

U-S President Barack Obama is to decide later this year on whether to approve the 18-hundred-kilometre line.

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