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Land and Energy Management Association of Canada Announces Official Name Change and New Brand Identity

November 7, 20247:00 AM BOE Report Staff

Calgary, Alberta — November 4, 2024 — The association formerly known as the Canadian Association of Petroleum Land Administration (CAPLA), a leader in land and energy management, is excited to announce its official name change and associated brand refresh to the Land and Energy Management Association of Canada (LEMAC), marking a new era of growth, innovation, and commitment to delivering exceptional value to our members, partners, and communities.

The name change reflects our association’s evolution over the years and that of the careers of our members, aligning with our vision for the future and our strategic focus on embracing more dynamic and innovative changes while being more inclusive of land and energy asset management professionals working in various sectors of the energy industry. Along with the new name, LEMAC is launching a refreshed brand identity, including a new logo, website (coming soon), and visual elements designed to better present our values, mission, and the dynamic nature of our industry while reflecting the needs of our membership.

LEMAC’s Board of Directors assures its members that the association’s rebranding will not have an impact on our day-to-day operations or the quality of service and benefits that you have come to expect from your association. While our name has officially changed, LEMAC’s mission to provide quality education programs, professional development, networking opportunities, and leadership for professions in the land and energy industry remain our core objectives.

The rebranding initiative follows an extensive review and consultation process, including input from members, directors, executive staff, and industry partners. It embodies LEMAC’s core values of fellowship, skill development, education, and innovation and its mission to establish recognized standards of excellence and positively influence the energy industry.

ABOUT LEMAC:

Land management and administration professionals within the energy industry can find a valuable professional community in the Land and Energy Management Association of Canada (LEMAC). As one of the largest energy membership associations in the country with ~900 members, LEMAC offers a wealth of benefits. These include a Code of Conduct for members, ethics training, education seminars, workshops and courses, an annual conference, leadership development, collaboration and mentoring opportunities, a job bank, and networking events. By joining LEMAC, professionals can utilize these resources, enhance their skills, and expand their professional network in the evolving energy sector.

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